The prestigious A-List Travel + Leisure award for UK & Ireland has been presented to Nicola for the seventh year running. Nicola’s clients rely on her to plan one-of-a-kind experiences, from behind-the-scenes access to the Trooping of the Colour in London—the Queen’s birthday parade—to exploring hidden gems like Pembrokeshire, in Wales. Read more about Nicola’s Travel & Leisure profile here.
Thanks to NoteWorthy’s 35 years of creating insider travel experiences, 40 of luxury travel’s most influential travel agency owners, managers, and advisors – all members of the exclusive Virtuoso network – joined a fact-finding mission in September 2021 to help coax back U.S. travellers, Britain’s most valuable inbound tourism market. Advisors stayed at hotels in the Virtuoso portfolio and were treated to a host of impressive experiences that would be inaccesible to anyone but a Virtuoso traveller . Read the article here.
“Nicola’s clients, often ultra-high-net-worth travellers, rely on her to plan one-of-a-kind experiences — many of which are too exclusive to divulge. Luckily for travellers, she’s just as comfortable planning a modest family vacation or a quiet country getaway. Trends Butler is noticing in travel? Ireland, always popular, is growing even more so. Stately manor hotels are opening up in quieter parts of England and clients are more and more interested in sustainability, including donations to local organizations all along the route.”
“ Our heartfelt congratulations. Virtuoso is proud to have Nicola and her entire team as exclusive partners. The expert knowledge, guidance and care they offer clients is matched by their respect and support for the people and destinations where they operate.” Matthew Upchurch, Chairman & CEO, Virtuoso.
The prestigious A-List Travel + Leisure award has been presented to Nicola for the fifth year running and Camilla for the second year.
Bell & Bly Travel, the oldest and most prestigious travel advisory in the United States, features NoteWorthy. “Our guest is my friend Nicola Butler, who… in the travel world… is pretty famous for the behind the scenes experiences she can organize for select clients.” Bell and Bly Insider Podcast
Shivani Vora speaks to Nicola Butler about the future of affordable travel. “The state of the world is vastly different now than it was six months ago, but finding ways to keep travel accessible hasn’t completely changed. Get help from a local expert by teaming with a local travel company.”
Nicola Butler featured In Cultured Magazine’s Favourite Travel Tastemakers. “Owner of NoteWorthy, a luxury travel company offering insider experiences in Europe has a number of works by British, Irish and French artists, all of whom hail from destinations she specializes in at NoteWorthy.”
Experience the destinations where the NoteWorthy team themselves choose to cycle, hike and paddle board. All these experiences are exclusive to NoteWorthy, ensuring that you avoid the crowds, travel at your own pace and enjoy hassle free logistics so you can immerse yourself in local life.
NoteWorthy is delighted to announce the award of the Good To Go Standard in recognition that they have followed government and industry COVID-19 guidelines, ensuring processes are in place to maintain cleanliness and aid social/physical distancing.
Virtuoso has presented to NoteWorthy a Performance Award, for being such a supportive and compassionate partner during the current COVID-19 crisis. “You are going above expectations to help clients. Although it is no surprise given who you are, it is no less worthy of praise. We are grateful to have a loyal and unfailing partner like you. Thank you for standing with us and strengthening those around us.” Matthew D. Upchurch, Chairman & CEO, Virtuoso, Ltd.
For the 5th year running, Condé Nast Traveler has appointed two members of the NoteWorthy team as Top Travel Specialists: Owner and Managing Director Nicola Butler as Top Travel Specialist for the UK & Ireland and Planning Director, Camilla Davidson as Top Travel Specialist for Scotland.
NoteWorthy has been accepted by Virtuoso’s 2020 Ultraluxe Community for the second year running. Ultraluxe brings together partners with a shared passion for the absolute most elevated, one-of-a-kind travel destinations and experiences. These include private travel services with superior exclusivity, unparalleled privacy, world-class service and privileged access.
Travel + Leisure 2019 A-List Travel Advisor Nicola Butler with Jacqueline Gifford, Editor in Chief celebrating T+L’s collection of the world’s top travel advisors during Virtuoso Travel Week in Las Vegas. We are delighted that this is the fourth year that Nicola has been recognized by Travel + Leisure for this honor.
Travel + Leisure 2019 A-List Travel Advisor Camilla Davidson with Jacqueline Gifford, Editor in Chief celebrating T+L’s collection of the world’s top travel advisors during Virtuoso Travel Week in Las Vegas. We are delighted that this is the first year that Camilla has been recognized by Travel + Leisure for this honor.
We are delighted that NoteWorthy has been nominated for the 2019 Virtuoso Award: Destinations & Experiences Partner of the Year.
For the 4th year running, Condé Nast Traveler has appointed two members of the NoteWorthy team as Top Travel Specialists: Owner and Managing Director Nicola Butler as Top Travel Specialist for the UK & Ireland and Planning Director, Camilla Davidson as Top Travel Specialist for Scotland.
Bloomberg lists the English countryside as one of the 21 destinations that will be especially hot in 2019. To help get the most bang for your buck, they’ve accompanied each destination with tips from their favourite travel specialists, in this case, Nicola Butler from NoteWorthy.
Nicola Butler has been picked as one of Travel + Leisure’s 2018 A-List Travel Advisors.
We are delighted that NoteWorthy has been nominated as Virtuoso’s 2018 Best Curated Travel Partner.
Robb Report recommends NoteWorthy to help “Ace your next vacation by heading across the pond during Wimbledon to score tickets to watch tennis greats compete for a cash prize of more than $45.5 million dollars.”
We are delighted that Nicola Butler has been shortlisted as a finalist in the TTG Luxury Travel Awards in the Luxury Travel Designer of the Year category. The prestigious Awards are a reflection of the very best in the luxury sector, seeking out those who innovate and deliver incredible customer service.
“Plenty of tourists visit the London Transport Museum, but for a more insiderly look consider the half-day Behind the Scenes tour of the museum from NoteWorthy. Guests will get access to areas that are normally closed to the public.” By Shivani Vora Dec. 30, 2017.
Condé Nast Traveler magazine appointed two members of the NoteWorthy team as Top 2017 Travel Specialists: Owner and Managing Director Nicola Butler as Top Travel Specialist for the UK & Ireland and Planning Director, Camilla Davidson as Top Travel Specialist for Scotland.
The New York Times reported on the tips NoteWorthy, “…a London travel company specializing in upscale trips around Britain” could provide on how to save money on a trip to Britain.
Nicola Butler has been picked as one of Travel + Leisure’s 2017 A-List Travel Advisors.
A London experience, exclusive to NoteWorthy has been recognized in the innagural CHAD CLARK CERTIFIED 25 Awards as one of the world’s top 25 travel experiences.
We are incredibly proud that Nicola Butler, NoteWorthy’s Managing Director and Owner, has been nominated for the inaugural ‘Destinations & Experiences Ambassador of the Year’ Award at Virtuoso Travel Week 2017!
“Travel specialist whose experiences enabled her clients to ‘access the inaccessible’.”
The Times Obituaries Wednesday 12th April 2017
Amy Cassell, Assistant Editor of Virtuoso Life highlights how Travel advisors can work with NoteWorthy, Virtuoso’s on-site connection in London, to arrange VIP access and private tours of a new exhibit at Kensington Palace, Diana: Her Fashion Story.
Condé Nast Traveler magazine appointed two members of the NoteWorthy team as Top 2016 Travel Specialists: Owner and Managing Director Nicola Butler as Top Travel Specialist for the UK & Ireland and Planning Director, Camilla Davidson as Top Travel Specialist for Scotland.
Luxury Travel Specialists, Brownell have awarded NoteWorthy with the Most Valued Partner for Graciousness 2016 award.
Noteworthy’s Nicola Butler, Sally Strange and 16 Virtuoso Reserve clients enjoy a personal introduction to Prince Charles at the tenth anniversary celebration of his charity, Children & the Arts.
Nicola Butler has been picked as one of Travel + Leisure’s 2016 A-List Travel Advisors.
Travel + Leisure 2016 A-List Travel Advisor Nicola Butler, NoteWorthy with Nathan Lump, Editor, Travel + Leisure at the Travel + Leisure A-List reception during Virtuoso Travel Week at Hyde Bellagio in Las Vegas on August 9th.
Susie Worthy has again been picked as one of Conde Nast’s Top Travel Specialits by Wendy Perrin in their December 2012 issue.
Luxury Travel Advisor’s Pulse section looked at Insider London and Emily Goldfinger and Natalie Maneval recommend NoteWorthy’s Highclere Castle perfect Downton Abbey personalised tour.
Nicola Butler offers top tips to The New York Times about How and Where to Celebrate Her Majesty The Queen’s 90th Birthday.
NoteWorthy has been taking guests on exclusive, all-access tours of Cornwall’s horticultural hotspots for years.
The 137 Top Travel Agents Travel & Leisure, Sept 2011
Susie Worthy is voted in Travel & Leisure’s A List of Travel Experts for 2011. We are very proud to have earned this accolade for the fourth year running.
The 121 Top Travel Agents Travel & Leisure, Dec 2010
Susie Worthy makes the list of Top Agents for a 3rd year running.
Going Places, Oct 2010
The finest gardens of Highclere, Bowood and Highgrove Gardens are visited.
Conde Nast Traveler, US Dec 2009
Conde Nast Traveler’s Annual ‘Dream List’ 2009. Susie shares special access and creative once-in-a-lifetime experiences.
May 2007
Susie Worthy gives a glimpse of just some of the special experiences her company provides.
Conde Nast Traveler, US Dec 2006
Susie shares her secrets for The Royal Treatment – private access to The Crown Jewels and a private tour of Edinburgh Castle in Scotland.
Conde Nast Traveler – 2006
Susie Worthy is selected for the second year running as one of Conde Nast Traveler’s Top Travel Specialists.
Conde Nast Traveler, US Dec 2005
Experiences that only insiders can deliver: Susie Worthy shares her ‘Go Racing with the Queen’ at Royal Ascot.
Conde Nast Traveler – 2005
Susie Worthy is voted in the Top 127 Travel Agents by Conde Nast Traveler.
How to Spend it, FT Nov 2004
‘Have party, will travel’ is the smart set’s new mantra when celebrating something. Sophy Roberts reports on the fixers who open doors.
Departures, Dec 2002
Sophy Roberts goes in search of the perfect house to rent. She finds Susie Worthy who offers the most stately homes in England.