Prestigious A-List Travel + Leisure Award Presented To Nicola Butler

The prestigious A-List Travel + Leisure award for UK & Ireland has been presented to Nicola for the seventh year running.  Nicola’s clients rely on her to plan one-of-a-kind experiences, from behind-the-scenes access to the Trooping of the Colour in London—the Queen’s birthday parade—to exploring hidden gems like Pembrokeshire, in Wales.  Read more about Nicola’s Travel & Leisure profile here.

Virtuoso Magazine Features NoteWorthy’s London Is Open Weekend.

Thanks to NoteWorthy’s 35 years of creating insider travel experiences, 40 of luxury travel’s most influential travel agency owners, managers, and advisors – all members of the exclusive Virtuoso network – joined a fact-finding mission in September 2021 to help coax back U.S. travellers, Britain’s most valuable inbound tourism market. Advisors stayed at hotels in the Virtuoso portfolio and were treated to a host of impressive experiences that would be inaccesible to anyone but a Virtuoso traveller .  Read the article here.




Travel + Leisure feature top travel specialist for UK and Ireland, Nicola Butler

“Nicola’s clients, often ultra-high-net-worth travellers, rely on her to plan one-of-a-kind experiences — many of which are too exclusive to divulge. Luckily for travellers, she’s just as comfortable planning a modest family vacation or a quiet country getaway. Trends Butler is noticing in travel? Ireland, always popular, is growing even more so. Stately manor hotels are opening up in quieter parts of England and clients are more and more interested in sustainability, including donations to local organizations all along the route.”


NoteWorthy Exquisite Experiences Celebrates 35 Years

“ Our heartfelt congratulations.  Virtuoso is proud to have Nicola and her entire team as exclusive partners. The expert knowledge, guidance and care they offer clients is matched by their respect and support for the people and destinations where they operate.” Matthew Upchurch, Chairman & CEO, Virtuoso.

T+L Top Travel Advisors Nicola Butler and Camilla Davidson

The prestigious A-List Travel + Leisure award has been presented to Nicola for the fifth year running and Camilla for the second year.

Bell and Bly Travel podcast features NoteWorthy

Bell & Bly Travel, the oldest and most prestigious travel advisory in the United States, features NoteWorthy.  “Our guest is my friend Nicola Butler, who… in the travel world… is pretty famous for the behind the scenes experiences she can organize for select clients.” Bell and Bly Insider Podcast


Shivani Vora speaks to Nicola Butler about the future of affordable travel. “The state of the world is vastly different now than it was six months ago, but finding ways to keep travel accessible hasn’t completely changed. Get help from a local expert by teaming with a local travel company.”

Cultured Magazine

Nicola Butler featured In Cultured Magazine’s Favourite Travel Tastemakers. “Owner of NoteWorthy, a luxury travel company offering insider experiences in Europe has a number of works by British, Irish and French artists, all of whom hail from destinations she specializes in at NoteWorthy.”

Locally Led Adventures

Experience the destinations where the NoteWorthy team themselves choose to cycle, hike and paddle board. All these experiences are exclusive to NoteWorthy, ensuring that you avoid the crowds, travel at your own pace and enjoy hassle free logistics so you can immerse yourself in local life.

NoteWorthy awarded Good to Go COVID-19 Industry Standard

NoteWorthy is delighted to announce the award of the Good To Go Standard in recognition that they have followed government and industry COVID-19 guidelines, ensuring processes are in place to maintain cleanliness and aid social/physical distancing.